Welcome to the future of Digital Out of Home
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What we do

We're a technology production house that uses data to enhance outdoor advertisements and build dynamic, contextually relevant campaigns.

Data Driven

We believe the most creative outdoor campaigns are crafted with data sourced directly from the brand. Our focus is data creativity

Measurable

We are engineers. We strip campaigns down to their component parts and work meticulously to measure performance and improve audience accountability

Bridging the Gap

Digital out-of-home is a digital medium. Finally you can re-purpose high performing online content and build engaging, synchronised cross-channel campaigns

Projects

Brit Awards 2016 with Mastercard

Bauer Media & Kiss FM

Balanced Choice Campaign

Greggs the Bakers

Closer To You Campaign

Bauer Media City Network

How we work

Our guide for working collaboratively

  • Data Discovery

    We work with the creative team to carry out creative data discovery. Our analysis of the brand’s data assets identifies the rare data sources capable of building highly engaging and inspiring creativity.

  • Collaborate on Brief

    We collaborate on the outdoor brief to identify technical and creative considerations, assess complexity and construct a production timeline.

  • Design and Develop

    Our dynamic creatives are built with contextual relevance and measurement in mind. Every execution is carefully crafted to trigger when it makes sense and link to the success criteria of the overall campaign.

  • Testing and Launch

    At this stage we provide previews of each creative execution and simulate the trigger conditions for proofing and approval. We make sure all data sources are correctly synced and submit to the trafficker at the media agency.

  • Learn, Optimise and React

    We’re constantly reviewing the performance of your dynamic campaign and provide all the information you need to react to changing context. This gives you the control to learn from original executions, optimise the creative or message, and react to the environment.

  • Measured
    Digital
    OOH!

Contact Us

David Bell

David Bell

Head of Growth

david@fluxoutdoor.com

Locations

London

+44 (0)203 828 7491
Plexal
Queen Elizabeth Olympic Park
14 E Bay Ln
E15 2GW

Newcastle

+44 (0)191 580 3728
5 Carliol Square
Campus North
NE1 6UF